Marketing Your Private Practice


In this workshop Kelly will cover the basics of:

  • Branding your Practice
  • DIY Graphic Design
  • The best social media platforms to use and tips to be successful
  • Website Building – the pros and cons of DIY or hiring a pro
  • Boundaries in Marketing
  • Plus Q&A!

Date: July 30th
Time: 10:00-1:30pm EST
Location: Live Online via Zoom

LPCA of GA Approved for 3 Core Hours

Out of stock



Want to open a private counseling practice or already have one?! Not sure where to start with your marketing efforts?

You are in the right place! Kelly has been a design and marketing consultant for over 10 years and is currently studying to become a LPC! Not only does she have the marketing and design expertise you are looking for, she also understands what is important to counselors.

Date: July 30th
Time: 10:00-1:30pm EST
Location: Live Online via Zoom

LPCA of GA Approved for 3 Core Hours

What you will learn about:

  • Branding 
    • What branding is and what it isn’t.
    • Creating mood boards for branding.
    • Creating consistent branding.
    • What message is the branding sending?
    • Implementing branding across platforms.
  • DIY Graphic Design
    • General design layout and techniques.
    • Introduction to Canva – create a post together!
    • Free list of stock resources.
  • Social Media 
    • What are the “best” social platforms?
    • How to leverage each platform to it’s fullest.
    • Incorporating branding in Social Media Posts
    • How often to post.
    • Creating a content calendar.
    • Creating a Google My Business Listing
  • Website Building 
    • Pros and Cons of DIY website vs. spending money on a designer.
    • Resources to build your own.
    • Questions to ask a professional.
  • Boundary Setting
    • Responding to posts.
    • Responding to direct messages.
    • Creating clear boundaries within posts.
    • Taking care of yourself and still have an effective presence.
  • Plus Q&A!

Objectives of this workshop:

  • Use marketing efforts to build client base and help clients find therapist.
  • Demonstrate professionalism, quality, and expertise to potential clients through marketing efforts.
  • Leverage online platforms to educate and advocate for clients.

Participants will need to have access to a computer with video capabilities and internet to attend live online via zoom. 

Participant Limit: 25


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